Learn How to Become More Comfortable with Dating, How to be More Alluring to Others, and How to Keep Them Coming Back for More.
Catherine is a Human Sexuality Specialist (sm) who specializes in 3 areas: Dating Coaching, Sex Coaching, & Sexuality Education.
With well over 10 years of experience, Catherine has been recognized among the top 30 dating coaches in San Francisco, is a multiple award-winning sex blogger and a well known sexuality speaker who has been a special guest presenter at several prestigious locations including Harvard University, Stanford Medical Hospital, UCSF Medical Hospital, The National MS Society, The San Francisco AIDS Foundation, and the Ryan White National Youth HIV Conference.
Catherine began her company in 2009 to address the specific needs busy professionals face when it comes to their dating and love life. Although she is based in the San Francisco Bay Area, Catherine has clients from all over the world and include everyone from graduate students to CEOs and celebrities. Dating coaching with Catherine will solve your dating issues once and for all. Her hands-off sex coaching services will teach you how to better connect with your body and to be more confident in order to help build a deeper intimacy with your partner as well as experiencing a more satisfying sex life.
Sexuality Workshops
Comprehensive & fun sexuality education for the new millennium. Request a private party or sexuality workshop today!
Dating Coaching
I don't tell you what you want to hear. I tell you what you need to hear. Catherine has been recognized as one of the top 30 dating coaches in San Francisco. Learn more about my dating coach offerings.
Sex Coaching
Safely explore and embrace your sexuality while learning to have deeper intimacy. Learn more about my hands-off sex coaching services.
Meet
Catherine.
Meet
Catherine.
As the founder of Catherine Coaches (sm), Catherine Toyooka is a Human Sexuality Specialist (sm) who is known for being a handful. She is equal parts professional and unruly. Because she has worked as a sexuality educator in the San Francisco Bay Area since 2002, Catherine works particularly well with those who identify as something other than heterosexual. In other words, Catherine is wildly popular with gay men. She has also been referred to as the “fairy godmother” of sex due to her enthusiasm, love of all things sparkly and surprise gift giving.
Catherine Toyooka grew up the youngest daughter of a physician father and early HIV/AIDS advocate mother on the the North Shore of Chicago and proudly graduated from Scripps College, also known as “The Women’s College” in Claremont, CA.
From 1993 to 1999, Catherine worked in the Criminal Justice field as a State of Colorado Public Defender Felony Investigator, Juvenile Detention Bootcamp Aftercare Caseworker, and Municipal Court Case Specialist.
From 2000 to 2001, Catherine worked in the field of HR before becoming an Executive Recruiter for the emerging technology sector at David Powell Inc. and Korn/Ferry International.
Catherine is of the belief that we are all born with the basic needs for intimacy and sex. Dating, sexuality, and love are all vital and fundamental parts of life, yet many of us struggle when it comes to finding an appropriate mate. We are born as sexual creatures. Unfortunately, we don’t come with a users manual and are supposed to figure out what it all means with little help. Catherine decided to help change that.
As the founder of Catherine Coaches (sm), Catherine Toyooka is a Human Sexuality Specialist (sm) who is known for being a handful. She is equal parts professional and unruly. Because she has worked as a sexuality educator in the San Francisco Bay Area since 2002, Catherine works particularly well with those who identify as something other than heterosexual. In other words, Catherine is wildly popular with gay men. She has also been referred to as the “fairy godmother” of sex due to her enthusiasm, love of all things sparkly and surprise gift giving.
Catherine Toyooka grew up the youngest daughter of a physician father and early HIV/AIDS advocate mother on the the North Shore of Chicago and proudly graduated from Scripps College, also known as “The Women’s College” in Claremont, CA.
As the founder of Catherine Coaches (sm), Catherine Toyooka is a Human Sexuality Specialist (sm) who is known for being a handful. She is equal parts professional and unruly. Because she has worked as a sexuality educator in the San Francisco Bay Area since 2002, Catherine works particularly well with those who identify as something other than heterosexual. In other words, Catherine is wildly popular with gay men. She has also been referred to as the “fairy godmother” of sex due to her enthusiasm, love of all things sparkly and surprise gift giving.
Catherine Toyooka grew up the youngest daughter of a physician father and early HIV/AIDS advocate mother on the the North Shore of Chicago and proudly graduated from Scripps College, also known as “The Women’s College” in Claremont, CA.
From 1993 to 1999, Catherine worked in the Criminal Justice field as a State of Colorado Public Defender Felony Investigator, Juvenile Detention Bootcamp Aftercare Caseworker, and Municipal Court Case Specialist.
From 2000 to 2001, Catherine worked in the field of HR before becoming an Executive Recruiter for the emerging technology sector at David Powell Inc. and Korn/Ferry International.
Catherine is of the belief that we are all born with the basic needs for intimacy and sex. Dating, sexuality, and love are all vital and fundamental parts of life, yet many of us struggle when it comes to finding an appropriate mate. We are born as sexual creatures. Unfortunately, we don’t come with a users manual and are supposed to figure out what it all means with little help. Catherine decided to help change that.
Catherine decided to enthusiastically pursue a career as a HIV/STI Trainer & Sex Educator in the San Francisco Bay Area in 2002. She completed a variety of comprehensive sex educator trainings. Catherine became a San Francisco Sex Information (SFSI) alum, and later became certified with the State of California as an Advanced Community Health Outreach Worker (CHOW), specializing in conducting HIV/STI street level education to high risk populations in San Francisco.
For almost 6 years Catherine developed her dating coach and sex educator skills while providing front level services to HIV positive youth while working at Bay Area Young (BAY) Positives in the Lower Haight.
As the Program Director, Catherine became a fierce ally, advisor, confidante, and sex educator to the young HIV positive LGBTQIQ Bay Area community. Catherine pioneered the concept of online outreach as a way of decreasing HIV/STI transmission in the San Francisco Bay Area, joined the Mayor’s Methamphetamine Task Force, and secured a grant as the first known agency to incorporate live-chat technology in the HIV positive non-profit setting.
In 2005, she was hand picked to become a Off-Site Sex Educator (OSSE) with Carol Queen’s non-profit the Center for Sex and Culture and famed female friendly adult retailer Good Vibrations. In 2013, Catherine joined an elite team of sex educators who work with Good Vibrations as a SHOW (Sexual Health Outreach Worker) Presenter.
As a human sexuality specialist (sm), Catherine has quickly become a sought after and popular media consultant who has been quoted in articles appearing in the Chicago Tribune, the Los Angeles Times, theFrisky.com, LAist.com, and more.
Catherine believes that life is too short to live it unfulfilled and embracing your sexuality is one of the most powerful and beautiful gifts you can give yourself!
Catherine is also a multiple award-winning sex blogger, and has been recognized as one of the top 30 dating coaches in San Francisco. Her newest venture is curating the only comprehensive sex dictionary to be compiled by a single sex educator.
Catherine mentors and serves as a consultant to other people in the sex educator community on a very limited basis.
Please note that Catherine is strictly a hands-off sex coach. There is absolutely no touching of any kind.
For almost 6 years Catherine developed her dating coach and sex educator skills while providing front level services to HIV positive youth while working at Bay Area Young (BAY) Positives in the Lower Haight.
As the Program Director, Catherine became a fierce ally, advisor, confidante, and sex educator to the young HIV positive LGBTQIQ Bay Area community. Catherine pioneered the concept of online outreach as a way of decreasing HIV/STI transmission in the San Francisco Bay Area, joined the Mayor’s Methamphetamine Task Force, and secured a grant as the first known agency to incorporate live-chat technology in the HIV positive non-profit setting.
In 2005, she was hand picked to become a Off-Site Sex Educator (OSSE) with Carol Queen’s non-profit the Center for Sex and Culture and famed female friendly adult retailer Good Vibrations. In 2013, Catherine joined an elite team of sex educators who work with Good Vibrations as a SHOW (Sexual Health Outreach Worker) Presenter.
As a human sexuality specialist (sm), Catherine has quickly become a sought after and popular media consultant who has been quoted in articles appearing in the Chicago Tribune, the Los Angeles Times, theFrisky.com, LAist.com, and more.
Catherine believes that life is too short to live it unfulfilled and embracing your sexuality is one of the most powerful and beautiful gifts you can give yourself!
Catherine is also a multiple award-winning sex blogger, and has been recognized as one of the top 30 dating coaches in San Francisco. Her newest venture is curating the only comprehensive sex dictionary to be compiled by a single sex educator.
Catherine mentors and serves as a consultant to other people in the sex educator community on a very limited basis.
Please note that Catherine is strictly a hands-off sex coach. There is absolutely no touching of any kind.
From 1993 to 1999, Catherine worked in the Criminal Justice field as a State of Colorado Public Defender Felony Investigator, Juvenile Detention Bootcamp Aftercare Caseworker, and Municipal Court Case Specialist.
From 2000 to 2001, Catherine worked in the field of HR before becoming an Executive Recruiter for the emerging technology sector at David Powell Inc. and Korn/Ferry International.
Catherine is of the belief that we are all born with the basic needs for intimacy and sex. Dating, sexuality, and love are all vital and fundamental parts of life, yet many of us struggle when it comes to finding an appropriate mate. We are born as sexual creatures. Unfortunately, we don’t come with a users manual and are supposed to figure out what it all means with little help. Catherine decided to help change that.
For almost 6 years Catherine developed her dating coach and sex educator skills while providing front level services to HIV positive youth while working at Bay Area Young (BAY) Positives in the Lower Haight.
As the Program Director, Catherine became a fierce ally, advisor, confidante, and sex educator to the young HIV positive LGBTQIQ Bay Area community. Catherine pioneered the concept of online outreach as a way of decreasing HIV/STI transmission in the San Francisco Bay Area, joined the Mayor’s Methamphetamine Task Force, and secured a grant as the first known agency to incorporate live-chat technology in the HIV positive non-profit setting.
In 2005, she was hand picked to become a Off-Site Sex Educator (OSSE) with Carol Queen’s non-profit the Center for Sex and Culture and famed female friendly adult retailer Good Vibrations. In 2013, Catherine joined an elite team of sex educators who work with Good Vibrations as a SHOW (Sexual Health Outreach Worker) Presenter.
As a human sexuality specialist (sm), Catherine has quickly become a sought after and popular media consultant who has been quoted in articles appearing in the Chicago Tribune, the Los Angeles Times, theFrisky.com, LAist.com, and more.
Catherine believes that life is too short to live it unfulfilled and embracing your sexuality is one of the most powerful and beautiful gifts you can give yourself!
Catherine is also a multiple award-winning sex blogger, and has been recognized as one of the top 30 dating coaches in San Francisco. Her newest venture is curating the only comprehensive sex dictionary to be compiled by a single sex educator.
Catherine mentors and serves as a consultant to other people in the sex educator community on a very limited basis.
Please note that Catherine is strictly a hands-off sex coach. There is absolutely no touching of any kind.
NEED A PERSONAL WORKSHOP?
Catherine would be delighted to custom design a workshop curriculum based on YOUR unique needs.
Sexuality Workshops
Comprehensive & Fun Sexuality Education for the New Millennium!
Learn From a
Sex Expert!
Most people know Catherine from her wildly popular sexuality workshops as they tend to sell out quickly. Catherine has presented to diverse populations on a variety of sexuality topics that range from mild to wild. Catherine’s workshops never include nudity nor live demonstrations.
A single 90 minute sexuality workshop will teach you how your pleasure anatomy works, why not all sex toys are good for your body, which sex toys are on the top of her list, and the top 3 secrets to having amazing sexual intimacy.
Catherine’s last public appearance was hosted by Harvard University, Graduate School of Arts and Sciences.
Download her Press Kit
Catherine has been presenting workshops on sex and sexuality in the San Francisco Bay Area and beyond for over 10 years. She has taken hundreds of hours of formal sex educator training and has spent thousands of hours as a sexuality workshop facilitator.
Her workshop style is highly engaging, interactive, educational, and fun. She strives to be as down to earth and relatable to the audience as possible.
Catherine has presented to diverse populations and communities including those who are HIV/AIDS positive, HIV positive & active drug users, HIV/AIDS providers, youth, parents, physicians, women’s groups, university and college students, non profit providers, and the LGBTQIQ community.
Her sexuality workshops not only provide extensive knowledge on how our bodies react to sexual stimulation. She also reveals her top recommendations for incorporating sex toys into your sexual activity, as well as the top 3 secrets to achieving a satisfying and rewarding sex life.
The Dating Coach ~There is Always a Solution
Need to Kick Your Dating Life into High Gear?
Want to Have More Confidence?
Coaching Can Teach You How to be More Captivating to Others!
Catherine’s dating coaching sessions will teach you how to finally get over your body image issues, how to deal with rejection gracefully, how to have the confidence to approach potential partners, and how to keep them coming back for more!
Sometimes Catherine’s biggest role as a dating coach is to not tell you what you want to hear. Rather, she tells you what you need to hear.
Catherine has been recognized as one of the top 30 dating coaches in San Francisco and has worked with diverse populations that include college students, celebrities, and CEOs. The vast majority of coaching clients tend to be highly technical and employed within the technology sector.
The Problem:
Have you noticed a gender imbalance in the San Francisco Bay Area? It’s no surprise that it has affected the dating scene. People who work and live in Silicon Valley commonly refer to San Jose as ‘Man Jose.’ Men express frustration from habitually encountering women who expect them to spend a lot of money on them or over-inflate their desirability factor.
On the other hand, women tend to feel that they have such a numbers advantage that breaking dates or cutting off all communication is no big deal. There is a saying in Silicon Valley that says “the odds are good, but the goods are odd”.
Men tend to either come off too strong and in an aggressive manner or, alternatively, are to shy and nervous to approach women. Men often lack lack appropriate social graces, while others project an ambiguous sexual orientation.
Newcomers to the area arrive with the belief that the San Francisco Bay Area is a LGBTQIQ Shangri-La. After an initial honeymoon phase, lots of people express disappointment with the dating community because it is too small, drama-filled, over-indulgent, fractured, intolerant, and fetishized.
The Solutions:
Sex Coaching
Most People Want to Feel Sexy, Desired, and Fulfilled When it Comes to Intimate Relationships.
Learn Valuable Tips From a Real Life
Sex Expert!
Amazing sex doesn’t happen by accident. Sex coaching with Catherine will provide you with in depth education about how our pleasure anatomy responds to sexual stimulation. Healthy and pleasurable sexuality involves lots of communication–a skill most of us never learned. Coaching will give you the tools you need to experience a deeper sense of intimacy and connection with your partner.
My methods are strictly hands off. I also never observe clients during sexual activity. Catherine’s coaching never includes nudity nor live demonstrations.
Please inquire to see if Catherine is accepting new clients at this time.
The Problem:
Finding accurate, unbiased sex information is essential for people to better understand their sexual selves and to move past their own fear, shame, anxiety, and bias.
The Solution:
Catherine Coaches (sm) offers confidential and individual coaching sessions that allow you to safely explore your sexuality.
It’s no surprise that people who are able to connect with their sexual selves report having higher self esteem, as well as experiencing deeper intimacy and more fulfilling sexual interactions.
Catherine has worked in the San Francisco Bay Area sexuality community for over 10 years and is committed to providing reputable information that is neither too clinical nor over-sensationalized. She has a down to earth approach about sexuality and use lots of humor to help facilitate learning.